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Mona Adel

Senior IP Lawyer, Head of Trademarks

(MENA)

Mona Adel

Overview

Mona Adel is the Senior IP Lawyer and Head of Trademarks ( MENA) at UTMPS. She is an Appellate Lawyer licensed by the Egyptian Bar Association (2013), advising clients across the MENA region on trademark protection, IP enforcement, and brand portfolio strategy. With more than eleven years of experience, she is widely recognized for her practical insight and deep regional expertise in navigating complex IP landscapes.

Mona specializes in the full lifecycle of trademark and brand protection, including clearance, filing, prosecution, oppositions, cancellations, and Madrid System filings. Her practice extends to anti-counterfeiting enforcement, where she regularly coordinates customs actions, market raids, and administrative proceedings to protect clients’ brands across multiple jurisdictions.

Her expertise also covers domain name disputes (UDRP/URS), online brand protection, industrial design filings, and advisory work on Geographical Indications (GI) and Plant Variety Rights (PVR/PBR) — areas of growing significance across GCC and North African markets.

In addition to her prosecution and enforcement work, Mona advises on IP audits, due diligence, and the drafting and negotiation of IP-related agreements, including coexistence, licensing, settlement, and assignment agreements. She also supports clients in contentious matters and administrative litigation before trademark offices and enforcement authorities.

Before joining UTMPS, Mona held senior legal positions within major organizations in the aviation, IP, and professional services sectors in Egypt and the GCC, advising multinational and regional clients across a broad range of industries. She is recognized as a Notable Practitioner by IP Stars (2024) and is an active member of INTA and AIPPI.

An Appellate Lawyer licensed by the Egyptian Bar Association (2013), Mona is known for managing complex, multi-jurisdictional enforcement programs and for her practical advisory approach to IP protection in challenging markets. 

Clients value her responsiveness, technical depth, and ability to deliver clear, actionable advice.

Experience

Mar 2024 – Present
Deputy Manager Trademarks
United Trademarks and Patent Services, Dubai, United Arab Emirates
Dec 2019 – Present
Legal Consultant
United Trademarks and Patent Services, Dubai, United Arab Emirates
January 2019 – December 2019
Lawyer
EGYPTAIR, Cairo, Egypt
October 2017 – January 2019
Legal Regional Director
My IP Global, Cairo, Egypt
June 2013 – September 2017
Lawyer
Talal Abu-Ghazaleh Organization (TAGORG), Cairo, Egypt

Education

Helwan University
Cairo, Egypt
Master of Intellectual Property
2018 – 2019
The American University in Cairo
Cairo, Egypt
Diploma in Translation, Interpreting and UN Language
2016 – 2018
Cairo University
Cairo, Egypt
Bachelor of Law
2009 – 2013

Areas of Expertise

  • IP Filing and Prosecution:
  • Trademarks
  • Copyright
  • Plant Variety Rights (PVR) & Plant Breeders’ Rights (PBR)
  • Geographical Indications and Appellations of Origin
  • IP Litigation & Enforcement:
  • Infringement and validity actions
  • Online Brand Protection
  • Anti-Counterfeiting
  • Cancellation and Opposition Proceedings
  • Domain Name Litigation and UDPR
  • Commercial IP:
  • IP due diligence
  • Data Privacy
  • Marketing and advertising

Relevant Sectors

  • Health & Life Sciences
  • Aviation, Aerospace & Space
  • Fashion & Luxury Goods
  • Automotive
  • Energy, Chemicals & Natural Resources
  • Technology, Media & Telecom (TMT)
  • FMCG (Consumer Goods)
  • Agribusiness & AgriTech
  • Entertainment & Sports
  • Digital & AI

Professional Memberships

INTA
Member of Anticounterfeiting Committee (2026 – 2027)
AIPPI

Rankings & Awards

2024
IP Stars by Managing IP, Notable Practitioner
2018
Xiamen University, Scholarship Recipient
2017
The World Bank Group, Certificate of Appreciation, Equal Opportunity for All
2016
The World Bank Group, Certificate of Appreciation, Measuring Regulatory Quality & Efficiency
2015
The World Bank Group, Certificate of Appreciation, Going Beyond Efficiency
2015
Korean IP Office & WIPO, AICC Offline Course Scholarship Recipient
2017
Amity University Delhi, “The Advanced Certification Course in IPRs (Intellectual Property Rights)” Law & Procedure
2017
Arab Intellectual Property Mediation and Arbitration, “The Arab Certified Intellectual Property Practitioner”, Intellectual Property Law
2015
Korea University, Certificate of completion of AICC online-Session 3 – The Advanced International Certificate Course of IP Panorama Multimedia Contents
2013
Egyptian Bar Association, Appellate Lawyer

Overview

Mona Adel is the Senior IP Lawyer and Head of Trademarks ( MENA) at UTMPS. She is an Appellate Lawyer licensed by the Egyptian Bar Association (2013), advising clients across the MENA region on trademark protection, IP enforcement, and brand portfolio strategy. With more than eleven years of experience, she is widely recognized for her practical insight and deep regional expertise in navigating complex IP landscapes.

Mona specializes in the full lifecycle of trademark and brand protection, including clearance, filing, prosecution, oppositions, cancellations, and Madrid System filings. Her practice extends to anti-counterfeiting enforcement, where she regularly coordinates customs actions, market raids, and administrative proceedings to protect clients’ brands across multiple jurisdictions.

Her expertise also covers domain name disputes (UDRP/URS), online brand protection, industrial design filings, and advisory work on Geographical Indications (GI) and Plant Variety Rights (PVR/PBR) — areas of growing significance across GCC and North African markets.

In addition to her prosecution and enforcement work, Mona advises on IP audits, due diligence, and the drafting and negotiation of IP-related agreements, including coexistence, licensing, settlement, and assignment agreements. She also supports clients in contentious matters and administrative litigation before trademark offices and enforcement authorities.

Before joining UTMPS, Mona held senior legal positions within major organizations in the aviation, IP, and professional services sectors in Egypt and the GCC, advising multinational and regional clients across a broad range of industries. She is recognized as a Notable Practitioner by IP Stars (2024) and is an active member of INTA and AIPPI.

An Appellate Lawyer licensed by the Egyptian Bar Association (2013), Mona is known for managing complex, multi-jurisdictional enforcement programs and for her practical advisory approach to IP protection in challenging markets. 

Clients value her responsiveness, technical depth, and ability to deliver clear, actionable advice.

Experience

Mar 2024 – Present
Deputy Manager Trademarks
United Trademarks and Patent Services, Dubai, United Arab Emirates
Dec 2019 – Present
Legal Consultant
United Trademarks and Patent Services, Dubai, United Arab Emirates
January 2019 – December 2019
Lawyer
EGYPTAIR, Cairo, Egypt
October 2017 – January 2019
Legal Regional Director
My IP Global, Cairo, Egypt
June 2013 – September 2017
Lawyer
Talal Abu-Ghazaleh Organization (TAGORG), Cairo, Egypt

Education

Helwan University
Cairo, Egypt
Master of Intellectual Property
2018 – 2019
The American University in Cairo
Cairo, Egypt
Diploma in Translation, Interpreting and UN Language
2016 – 2018
Cairo University
Cairo, Egypt
Bachelor of Law
2009 – 2013

Areas of Expertise

  • IP Filing and Prosecution:
  • Trademarks
  • Copyright
  • Plant Variety Rights (PVR) & Plant Breeders’ Rights (PBR)
  • Geographical Indications and Appellations of Origin
  • IP Litigation & Enforcement:
  • Infringement and validity actions
  • Online Brand Protection
  • Anti-Counterfeiting
  • Cancellation and Opposition Proceedings
  • Domain Name Litigation and UDPR
  • Commercial IP:
  • IP due diligence
  • Data Privacy
  • Marketing and advertising

Relevant Sectors

  • Health & Life Sciences
  • Aviation, Aerospace & Space
  • Fashion & Luxury Goods
  • Automotive
  • Energy, Chemicals & Natural Resources
  • Technology, Media & Telecom (TMT)
  • FMCG (Consumer Goods)
  • Agribusiness & AgriTech
  • Entertainment & Sports
  • Digital & AI

Professional Memberships

INTA
Member of Anticounterfeiting Committee (2026 – 2027)
AIPPI

Rankings & Awards

2024
IP Stars by Managing IP, Notable Practitioner
2018
Xiamen University, Scholarship Recipient
2017
The World Bank Group, Certificate of Appreciation, Equal Opportunity for All
2016
The World Bank Group, Certificate of Appreciation, Measuring Regulatory Quality & Efficiency
2015
The World Bank Group, Certificate of Appreciation, Going Beyond Efficiency
2015
Korean IP Office & WIPO, AICC Offline Course Scholarship Recipient
2017
Amity University Delhi, “The Advanced Certification Course in IPRs (Intellectual Property Rights)” Law & Procedure
2017
Arab Intellectual Property Mediation and Arbitration, “The Arab Certified Intellectual Property Practitioner”, Intellectual Property Law
2015
Korea University, Certificate of completion of AICC online-Session 3 – The Advanced International Certificate Course of IP Panorama Multimedia Contents
2013
Egyptian Bar Association, Appellate Lawyer